Dreidels in Space
In 2016, I realized that the Hanukkah paper available was the same stale cookie cutter selection that Abraham and Sarah used. As a result, I created Dreidels in Space, a wrapping paper company to fill the gaping, matzo ball-sized void in the party supply universe desperately in need of some Jewish space spunk.
Elements of the paper were brought to life in Instagram posts and ads.
Featured in Real Simple Magazine
I created 3 designs: “Dreidels in Space”—with rocket ships and dreidels, “Eight Days of Oy,” portraying caricatures of my grandparents, their humor, and Hanukkah ingredients, and “It’s a Hanukkah Miracle,” calling attention to the tradition of lighting a menorah.